Abercrombie & Fitch Co. has reported an 18% increase in comparable sales for the second quarter, surpassing analyst expectations of 15% and marking the sixth consecutive quarter of growth. This success is largely credited to the brand’s appeal among Gen Z and millennial shoppers through its denim lines and wedding collections. Despite this positive performance, Abercrombie’s stock fell 5.2% in early trading, revealing investor disappointment amid earlier stock gains. The retailer plans to further enhance its strategy with digital initiatives and by transitioning flagship locations to smaller, omnichannel stores, aiming to open 60 new stores and remodel others by fiscal year’s end.