Lululemon’s stock has seen a notable decline as the company prepares for its upcoming earnings report, with analysts predicting a potential cut in outlook due to various challenges. The brand is struggling with shifting consumer spending habits among its core demographic of women aged 35 to 55 and has faced difficulties in launching innovative products. Bernstein analyst Aneesha Sherman emphasized the necessity for Lululemon to pivot towards growth by targeting younger demographics and men. Despite a 14.33% drop in stock value over the past month, analysts anticipate earnings per share (EPS) of $2.95 and revenue of $2.41 billion. The company’s ability to adapt will be key to its future success.